In this article
Dynamic text insertion lets you create Google Posts catered to local audiences more efficiently.
Time can be saved by creating a single post across many different locations with dynamically changing values that are bespoke to each location.
Examples of dynamic text insertion within a post include:
~address_1~
for the street address of each given location making a post.~city~
for the city of each given location making a post.~url~
for the specific local page for each given location.~google_store_code~
for the store code tied to each given location.
For example, if your brand uses ~city~
or ~url~
in your post it will insert the city or the url of the local page of the location making that post.
Here’s an example of how a business would create a Post using dynamic text insertion values:
The post can be assigned to any number of locations and the city, address, local page url, and even the customized trackable url in the CTA link are populated with the information specific to each location.